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What you need to know about ADA for hotel websites in 2024 and beyond
The American Disabilities Act (or ADA) was passed in 1990, long before websites were a twinkle in most hoteliers’ eyes. Most hotels know what they need to do to make their on-site premises accessible, but the digital world is not nearly as straightforward. The small print is vague because, as written, the Act itself does not [...]
How AI-powered chatbots can increase direct bookings and guest engagement
AI-powered chatbots are transforming how hotels engage with their guests. Putting a chatbot on your website gives you another avenue to engage with both guests and potential guests. When implemented correctly, these virtual concierges are not just a trend; they are a game-changer that can answer questions, convert potential [...]