What’s the Most Important Social Media Metric for Hotel Storytelling?

We know that hotels need to tell a compelling visual story to stand out online, especially on social media, and reach more online travel shoppers. But how can you keep track of your efforts and figure out if they’re actually paying off?

Ellis Connolly, Executive Vice President of TrustYou, explains in this VTV eMarketing Minute, the most important social media metric for hotel storytelling. 

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