Special offers play a major role in your hotel website's overall complexion to help drive direct bookings. Here's how you do it properly.
Having your own website is an exceptional way to showcase your individuality and put forth the best representation of your hotel online.
Driving organic traffic to your hotel website is important, but driving quality traffic should also be a priority. By tweaking your SEO strategy to focus on long tail keywords, you’ll be able to drive more quality website traffic that is more likely to convert.
TripAdvisor reviews are an important part of the travel shopping journey. So what can you do to ensure your property listing gets seen by more people? In this article we outline how TripAdvisor’s Popularity Ranking algorithm works and what you can do to improve your ranking.
Storytelling can help you get more business through your website, and it's not hard to get started. Woody Hinkle shares how he did it for Sunset at the Palms in Negril, Jamaica.
One of most powerful fundamentals in understanding how to market any product or service is to focus on why your company does what it does.