Having your own website is an exceptional way to showcase your individuality and put forth the best representation of your hotel online.
Your hotel website is your digital storefront, and your content is the warm greeting to visitors. Learn how to craft compelling web content that motivates travel shoppers to book. See the highlights from our webinar.
User Generated Content (UGC) helps build trust and authenticity with travel shoppers. In this article, we explore why UGC is such a powerful tool for hotel marketers, how hotels are using it, and how to integrate it into your website to drive more engagement.
In our latest webinar, we were joined by Greg Bodenair, Area Marketing Manager for Kimpton Hotels of Boston & Cambridge, to get the scoop on how to build a winning social media strategy with trackable ROI.
Conde Nast Traveler recently came out with results from a poll asking travelers, what are the best hotels for business travel? The results featured hotels in 15 of the most popular business travel cities around the world. Included on the list is the Four Seasons Seattle, the InterContinental San Francisco, The Ritz-Carlton [...]
Even as technology changes, marketers are still making effective use of fundamental marketing principles like storytelling.
Joey Egan, VP of Marketing at Leonardo, shares his best practices for building a high-performing hotel website - one that drives direct bookings.
Stuck on what kind of content to create for your hotel? Here are 5 helpful visual storytelling ideas.
Virtual Tours are designed to put your hotel on full display by allowing travel shoppers to pan around a complete 360 degrees. It allows consumers to interactively explore the property, rather than simply being able to view it statically.
Excite and inspire travel shoppers with the oldest form of communication: visual storytelling.