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Understanding the value of a holistic approach to hotel distribution
Recently our partner SiteMinder released their annual review of the top hotel booking revenue makers of the year. They analyzed the distribution channels that made the most revenue across 21 different regions. Looking at the results, one of the most important takeaways is the importance for hotels and brands to take a holistic approach [...]
Best Practices for Displaying Special Offers on Your Website
Special offers play a major role in your hotel website's overall complexion to help drive direct bookings. Here's how you do it properly.
5 Reasons Why Every Hotel Should Have Its Own Website
Having your own website is an exceptional way to showcase your individuality and put forth the best representation of your hotel online.
2021 year end up wrap up: our top marketing insights, partnership news, and new product features
We’re wrapping up another busy year here at Leonardo. Throughout 2021 we created new partnerships, expanded existing ones, and rolled out new product enhancements. Learn more about what we’ve been up to this year below. Stay tuned, because we’re excited about the future – including the new technology and updates we’re building for 2022. [...]
Leonardo partnering with Hangtime Media to enhance digital marketing services with high-end video production
As the hospitality industry’s leading media distributor, Leonardo knows the value of high-quality content. We are the distributor of record for over 50,000 hotels around the world with a direct connection to hundreds of travel channels. Throughout our 20 years developing media distribution software, we have proven the [...]
What you need to know about ADA for hotel websites in 2022 and beyond
The American Disabilities Act (or ADA) was passed in 1990, long before websites were a twinkle in most hoteliers’ eyes. Most hotels know what they need to do to make their on-site premises accessible, but the digital world is not nearly as straightforward. The small print is similarly nebulous because as written, the Act [...]
Five lessons from HEDNA about the future of distribution
We were excited to attend and speak at HEDNA Miami, which was themed “Together Again. Moving Hospitality Forward.” This theme was appropriate for us because this was our first in-person conference in over a year. Gathering with the hospitality industry’s leading minds reminded us what is important today, and what will be important in [...]
What to look for in a hotel media feed for travel channels
Whether you’re a travel start-up new to the hospitality field navigating this complex industry, or a mature company with an established market, you must be careful about where and how you’re sourcing content. There are lots of sources out there, but as we discussed in our article: the hidden costs of sourcing content from bed banks [...]
What to look for in an enterprise hotel website builder
Building a website is easier today than it ever has been. There are dozens of services that allow a user to upload photos, select a template, write some content, and launch a new website. But a bad website will have a negative impact on your direct revenue and erode traveler trust. When you’re dealing with the web presence of a hotel [...]
How we solve manual errors and create better, more reliable content feeds for travel channels
Our technology makes it easier for travel channels to receive higher quality hotel media. Using a simple interface with robust, hospitality-specific features, hotels upload content for distribution to hundreds of travel channels. One hotel chain customer, OYO Hotels & Homes, reported a 20% increase in OTA rankings after [...]