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Breaking Down the Hotel Room Type to Build the Future of Hotel Bookings
Hoteliers could learn a thing or two from airlines when it comes to selling inventory. When travelers book a flight, they have more choice than ever. Airlines have moved to attribute-based selling, allowing travelers to customize the flying experience by upgrading based on seat-specific attributes. Before arriving at an [...]
What to Look For in a Media Distribution Partner
Hospitality content distribution is complex, and hotel media is an integral part of that equation. Many factors go into a comprehensive distribution partner, and we’re here to share what to look out for. Individual product features are important, but first and foremost hotel chains must evaluate the measurable, real benefit to [...]
Cut a Larger Slice of the Booking Pie: How PPC for Hotels Competes with OTAs, a Conversation with Md Nizam Uddin
PPC for hotels can be a powerful tool to generate revenue and brand visibility. In search engine marketing, PPC, or pay-per-click advertising, is a method and strategy where you pay to reach the top of search results. The basic system is simple: you “bid” on a keyword (e.g., hotel near LAX airport) to show your hotel ads in [...]
Why Book on Google is Good News for Hotels
Vacation planning starts on Google. More than half of all travelers begin their travel research on a search engine, according to the experts at Google. The search engine giant’s goal has always been to help users find the results they want faster, now they want to show the information people want and keep users within [...]
What to expect from our new Media Library
Earlier this month, we shared the exciting news of our Fall ‘19/Winter ’20 Product Releases. We’re starting a new chapter at Leonardo, and Media Library is one of the many new products we’re rolling out in the coming months. This newly-design and updated Media Library will be available early 2020. What is Media Library? Media [...]
The Hidden Costs of Bed Banks for Travel Channels: a Q&A with David Sgroi
We sat down with David Sgroi, Director of Enterprise Sales at Leonardo to chat about bed banks and the hidden costs of hotel distribution. Let’s start off with an easy one: what is a bed bank? David Sgroi: A bed bank is a company that provides hotel chains’ rates, inventory, and availability wholesale to the channels that end [...]
We Are One of the First Companies to Connect to Booking .com’s New Photo API
When Booking.com told us earlier this year that they were launching a Photo API, we made it our mission to be one of the first companies to write to it. Mission accomplished. Here we are today, proud to say that we are one of the first companies to connect to Booking.com’s new Photo API. This deeper integration with Booking.com [...]
Meet the new Vizlly: The next evolution of Leonardo’s website solution is here
Since the launch of our Vizlly hotel website solution over five years ago, we’ve helped thousands of hotels across North America drive more direct bookings and revenue. Now, we’re taking our solution to the next level. We’re happy to announce that we’re re-launching Vizlly with enhanced technology and additional services. When [...]
A New Chapter for Leonardo Means Even Better Technology Solutions and Travel Experiences
FALL ‘19/WINTER ‘20 PRODUCT RELEASE CEO Mark Charlinski: “This is more than a new chapter. It’s a whole new book.” We can’t wait to show our customers — and the industry — how our investments in innovation will drive revenue and help people have better travel experiences. It’s been a year of change for Leonardo. [...]
Where in the World is Leonardo – Fall 2019 Conference Guide
This fall, members of the Leonardo Team will be travelling around the globe, attending major travel conferences in 3 different continents to meet with customers. If you are attending or located in one of the host cities, we would love to meet you in person to talk about the exciting things happening at Leonardo and some new [...]